Scene: An underlit casse-croûte off Autoroute 20. The fries are greasy, the Pepsi is cold, and someone in a Taste for Life Pullover Hoodie in navy is arguing that Michel Côté was hotter than any American actor. They're right.

Product Description: Taste for Life Pullover Hoodie in navy

For those raised on poutine, corner stores, and soft drink loyalty. The Taste for Life Pullover Hoodie in navy is a love letter to Quebec’s unapologetic Pepsi allegiance—a wink to the underdog pop that somehow out-fizzed the king. Printed on plush 100% cotton, it’s part nostalgia, part regional pride, and entirely more refreshing than anything Coke ever served.

Product Highlights & Technical Notes:

• 100% cotton fleece

• Navy blue with vintage-inspired front graphic

• Pullover silhouette with relaxed fit

• Ribbed hem and cuffs

• Adjustable drawstring hood

• Graphic nods to Quebec’s cultural love affair with Pepsi